The district office published 90 Facebook videos in 2020, and more than 4.3 million viewers clicked on them. Over half a million viewers watched the entire video after clicking. The promotional cost was $0.003 per click/view (three cents per every 10,000 clicks/views). Praise the Lord!
These figures represent the results from only the Spanish videos posted on Facebook on behalf of the NED office, not any other platform or videos posted by NED congregations. Imagine if we could include figures from the entire General Conference or from all our CoG7 congregations around the world?
This item was not in the annual budget, but the Lord provided through earmarked offerings for this purpose.